Google & Meta Ads Agency for Marketplaces

Scale your marketplace sales with Google and Meta Ads campaigns designed to attract high-quality traffic and maximize profitability. At Capybaras, we make your ads work where it matters most: connecting your products with people already ready to buy in marketplaces.

Ecommerce 360°

Global: US, MX, ES, CA, UK & AU

Multichannel Strategies

We manage your Google & Meta Ads campaigns —Search and PMAX— adapted to marketplaces, maximizing ROI and brand visibility.

How We Do It

Multichannel Advertising Strategy

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We design integrated media and content plans for Google and Meta, combining paid campaigns (Search, PMAX, Social Ads) with organic strategies (value content, SEO, and SEM). This way, we drive qualified traffic to your listings on Amazon, Mercado Libre, or other marketplaces, always aligned with your goals and adjusted to performance and seasonality.

Performance & Continuous Optimization

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We monitor and optimize your ads daily, applying A/B testing, advanced targeting, and bid control to ensure the best return. We adjust audiences and creatives to sustainably scale results.

Ads–Marketplace Synergy

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We integrate marketplace sales and behavioral data to enrich and refine campaigns, ensuring every click has a higher probability of becoming a purchase.

Creativity that Converts

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We produce graphics, videos, and copy that capture attention and drive action, designed to make your brand and products stand out in a competitive environment.

Inventory & Advertising Control

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We adjust ad investments based on available stock, avoiding stockouts or overselling and ensuring profitability at all times.

Customers served! $ 30 M+  in sales managed per year.
Customers served! $ 30 M in Ads.
Customers served! 30 +  Categories managed.

Google & Meta Ads Success Stories for Marketplaces

We have increased sales and visibility for brands on Amazon and Mercado Libre using strategic external campaigns that boosted qualified traffic by up to 40%.

We are Capybaras

Just as capybaras thrive in diverse environments, we help your brand grow and generate profits by mastering Amazon and other marketplaces like Mercado Libre.

Benefits of working with Capybaras on Google & Meta Ads

We design campaigns that combine massive reach with targeting qualified prospects, attracting buyers ready to convert.

We access unique audiences using proprietary and marketplace data, constantly optimizing to improve conversions and ROAS.

We rely on proven processes adapted to the dynamics of each platform, ensuring measurable and sustainable results.

Google & Meta Ads for Marketplaces: 
How to Leverage Them

In Google Ads we select the most relevant keywords for your business and optimize search, shopping, and remarketing campaigns, driving qualified traffic to your listings or official stores in marketplaces.


Meta Ads (Facebook & Instagram) are perfect for generating demand and working on brand recall. With interest targeting, lookalike audiences, and remarketing, we run campaigns that spark interest and lead users to buy in the marketplace.


Types of Google Ads Campaigns

Search Ads

Text ads that appear when users search for specific products or solutions, capturing immediate purchase intent.


Types of Google PMAX Campaigns

Shopping

Ads with image, price, and direct link to your product in the marketplace.

Display

Visual ads across the Google network to capture attention and reinforce branding.

YouTube Ads

Strategic videos to generate awareness, engagement, and conversion.


Types of Meta Ads Campaigns

Traffic

Drive users from Facebook or Instagram directly to your marketplace products.

Conversion

Optimize for purchases, measuring direct impact on sales.

Remarketing

Re-engage users who visited your listings or interacted with your ads.

Collections & Catalog

Showcase multiple products dynamically, ideal for increasing average order value.

Combining Google and Meta Ads lets you cover the entire conversion funnel: from generating interest to repeat purchase, maximizing sales and strengthening your positioning in marketplaces.

What our clients say about our services

More services

Amazon PPC Advertising
Amazon Design Services
Expansion to Mexico

FAQ: Google & Meta Ads Agency for Marketplaces

What does a Google & Meta Ads agency for marketplaces do?

We design and manage Google and Meta advertising campaigns optimized to drive traffic and generate sales, both to your website and platforms like Amazon or Mercado Libre.

Why hire a specialized agency?

You’ll save time and get better results. We are experts in integrating external advertising with marketplaces and maximizing ROI.

How do I choose the right agency?

Look for proven experience, success stories, and an approach tailored to your industry and goals.

How much does it cost to work with an agency?

It depends on scope and objectives. Typically, agencies charge a monthly fee, a percentage of results, or both.

What is Ads–Marketplace synergy?

It’s the joint optimization of external advertising campaigns and internal marketplace strategies to boost sales and profitability.

Google & Meta Ads Experts for Marketplaces