Expansion into Mexico

Mexico is one of the fastest-growing eCommerce markets in LATAM. Amazon Mexico, Mercado Libre, and Liverpool represent a unique opportunity for brands already thriving in the U.S. or other countries. At Capybaras Agency, we design and execute comprehensive strategies so your expansion is fast, profitable, and friction-free.

Ecommerce 360°

Global: US, MX, ES, CA, UK & AU

Multichannel Strategies

We don’t just open your store, we build a scalable operation.

From FBA import and logistics to marketing for key events like Buen Fin or Hot Sale, we handle each stage to boost your results.

How We Do It

Market & Category Research

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We analyze demand, competition, and pricing to uncover your growth potential.

Full Import & FBA Setup

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From compliance to local inventory, we streamline every step so you’re ready to sell.

Marketplace Optimization

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We create high-converting listings tailored to Amazon Mexico, Mercado Libre, and Liverpool.

Performance Marketing

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Campaigns aligned with key events like Buen Fin and Hot Sale to maximize visibility and sales.

Ongoing Scaling & Growth

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Continuous optimization, data-driven decisions, and strategic roadmaps to expand your market share.

Customers served! $ 30 M+  in sales managed per year.
Customers served! $ 30 M in Ads.
Customers served! 30 +  Categories managed.

Expansion into Mexico
Proven Strategies to Scale Fast

Transitioning from U.S.-based remote fulfillment to local FBA inventory in Mexico can boost your sales by 5–7x, according to Amazon data. Faster delivery, greater visibility, and participation in key Mexican e-commerce events drive significant growth.

We are Capybaras

Just as capybaras thrive in diverse environments, we help your brand grow and generate profits by mastering Amazon and other marketplaces like Mercado Libre.

Win the Mexican Market with a Strategic Expert Partner

Unlock Mexico’s Top eCommerce Opportunities

Amazon Mexico, Mercado Libre, and Liverpool attract millions of active buyers. We craft a multichannel plan to maximize your reach, adapting your value proposition and pricing to fit local consumer preferences.

Boost Sales with FBA Mexico and Seasonal Events

Events like Buen Fin and Hot Sale outperform many commercial holidays in other countries. We help you meet requirements, access promotions, increase visibility, and turn these events into revenue peaks.

Stand Out with an Optimized Operation

We handle logistics, catalog management, marketing, and post-sale service so your brand establishes itself as a category leader, surpassing resellers and building a strong reputation from day one.

Selling in Mexico: What You Need to Know

Expanding into Mexico requires adapting to unique events, logistics, and consumer behaviors. With the right strategy, brands unlock exponential growth and position themselves ahead of local resellers.


Key Factors for Success in Mexico

Local Inventory

Faster delivery times, higher conversion rates, and access to exclusive promotions compared to remote fulfillment.

Mexico-Specific Events

Buen Fin and Hot Sale outperform traditional holidays. Sellers with strong FBA stock benefit from peak visibility.

Marketplace Mix

Amazon Mexico, Mercado Libre, and Liverpool capture the majority of online demand, each with unique dynamics.

Regulatory & Import Process

Compliance with import rules and product registration is essential to start selling quickly and avoid costly delays.

Brand Visibility

Amazon tags and promotional banners during local events help trusted brands stand out and scale faster.

With the right strategy, brands unlock exponential growth and position themselves ahead of local resellers.

What our clients say about our services

More services

Amazon Advertising Services
Google & Meta Ads for Marketplaces
Mercado Libre Management

FAQ: Expansion into Mexico Marketplaces

Which marketplaces do you work with in Mexico?

Primarily Amazon Mexico, Mercado Libre, and Liverpool. We design either multichannel strategies or channel-specific plans depending on your goals.

Why sell on Amazon Mexico with local FBA?

Local FBA inventory improves delivery times, increases conversion rates, and grants access to exclusive events like Buen Fin (Mexico’s Black Friday) and Hot Sale.

What’s the difference between remote sales and local inventory?

Remote fulfillment limits delivery speed and event eligibility. With FBA Mexico, sales can grow up to 5–7x, according to Amazon data.

Do you handle the import process?

Yes. We manage logistics and compliance so your inventory arrives ready to sell.

How long does expansion take?

On average, between 8 and 12 weeks from the initial analysis to your first sales.

What investment is required to enter Mexico?

It depends on your category, SKU volume, and ad strategy. We create a tailored plan and cost estimate to ensure positive ROI.

Do you also manage local marketing and campaigns?

Yes. We optimize listings, Ads, and promotions aligned with Mexico’s key shopping events to maximize results.

Expansion to Mexico