Walmart Marketing Agency

Scale your brand on Walmart Marketplace with comprehensive strategies and a team of digital marketing experts for eCommerce. At Capybaras, we design and manage campaigns that maximize sales and profitability, connecting your brand with the right customers inside and outside Walmart.

Ecommerce 360°

Global: US, MX, ES, CA, UK & AU

Multichannel Strategies

We manage your Walmart marketing strategically to maximize ROI and brand positioning.

How We Do It

Walmart Marketing Strategy

View more

We create tailored marketing plans based on data and deep analysis of shopper behavior on Walmart, aligning every action with your goals to generate maximum impact. We optimize listings and conversion funnels so every click adds to your profitability.

Campaign Performance & Optimization

View more

We manage Walmart Connect and external ads, perform A/B testing, and conduct constant audits to boost ROI. We optimize your investment to maximize conversion rates and drive sustainable growth.

Organic Brand Growth on Walmart

View more

We elevate your presence on Walmart with optimized product detail pages, high-impact images, strategic keywords, and review management to increase relevance and conversion.

Strategic Creative Content

View more

We create images, videos, and copy that connect with your audience and enhance your ads. Our advertising content is designed to increase engagement and sales.

Inventory & Advertising Management

View more

We align your ad investment with inventory availability, preventing losses from overselling or stockouts and ensuring profitable campaigns at all times.

Customers served! $ 30 M+  in sales managed per year.
Customers served! $ 30 M in Ads.
Customers served! 30 +  Categories managed.

Walmart
Marketplace
Success Stories
Proven Strategies

We have boosted brands on Walmart USA and Mexico, optimizing listings, scaling sales, and reducing ad costs to achieve profitable, sustainable growth.

We are Capybaras

Just as capybaras thrive in diverse environments, we help your brand grow and generate profits by mastering Amazon and other marketplaces like Mercado Libre.

Benefits of working with Capybaras on Walmart Marketplace

Our team designs and executes strategies that increase your brand’s visibility, attract highly qualified traffic, and maximize ROI.

We are connected to elite sellers, whom we train and learn from, constantly incorporating and refining best practices.

We rely on proven processes that we continuously optimize, always staying ahead and adapting to changes in Walmart, the competition, and the market.

Walmart Advertising: How and When to Use Each Format

Walmart Connect lets you increase product visibility while paying only for the clicks you receive. It’s ideal for boosting quick sales, positioning new launches, and defending your share against competitors.


In addition, you can extend your reach with display, video, and remarketing campaigns inside and outside Walmart, reaching your audience at any stage of the purchase funnel.


Types of Ads on Walmart

Sponsored Products

Ads that appear in search results and product pages, targeting shoppers ready to buy.

Sponsored Brands

Ads with your logo, a headline, and multiple products to reinforce branding and discovery.

Sponsored Display

Ads inside and outside Walmart, perfect for remarketing and new customer acquisition.


Display & Video Ad Formats

Display Ads

Reach your audience on Walmart and external sites, with targeting by interests and behavior.

Video Ads

Generate high engagement and strong brand recall with video ads.

Audio Ads

Advertising on partner platforms to expand your reach.

Combining Walmart Connect formats with external campaigns allows you to cover the entire customer journey, from discovery to repeat purchase, maximizing ROAS and ensuring sustainable growth.

What our clients say about our services

More services

Amazon PPC Advertising
Amazon Design Services
Expansion to Mexico

FAQ: Walmart Marketing Agency

What does a Walmart marketing agency do?

We help brands and sellers optimize and promote their products on Walmart using strategies like Sponsored Products, Sponsored Brands, and Display Ads, maximizing visibility and sales.

Why hire a Walmart agency?

You’ll save time and get better results. We are experts on the platform, updated on best practices, and focused on delivering the highest ROI possible.

How do I choose the right agency?

Look for proven experience, success stories, and an approach tailored to your industry. Ask about their reporting process and communication style.

How much does it cost to work with a Walmart agency?

It varies depending on scope and services. Typically, agencies charge a monthly fee, a percentage of results generated, or both.

 Walmart Marketplace & Advertising Experts